Social media content marketing
Social media content marketing is one of the most in-demand activities for Cabrun!’s clients. The increase of possibilities in the digital environment has not only provided wide access to communication, but it also narrowed the relationship between companies and clients. This requires a new mindset: more than considering what to talk about, companies were forced to go through a great listening exercise.
This new scenario is marked by great people empowerment. Companies that want to be part of the conversation, which has become increasingly vital for businesses, need to learn to identify subjects in their fields of expertise that really matter to people, think of creative and efficient ways of presenting them and deal with their clients’ real impressions of their products and services. We know people trust people and a bad impression registered in the online environment can be the ruin of a business, just as a true compliment can bring the company to new heights.
Social media content marketing
Cabrun!’s copywriting services are the fruits of extensive research processes in the diagnosis steps and access activities to the brand universe, performed to determine subjects to be explored, in which formats and which social media would be the best points of contact with audiences, among the various possibilities available, such as Facebook, Instagram, Twitter, LinkedIn, YouTube, Medium and Pinterest.
Besides content marketing, we are always attentive to opportunities and the monitoring of the pages we manage, overseeing audience interaction.
Results reports in social media
The development of monthly performance reports is also part of our social media services. It is the only way to verify if goals are being reached and suggest new paths and approaches. This also helps us assess if investing in boosted content is necessary, how much should be earmarked for that purpose and how to execute it.
Creating social media content is a dynamic process with no recipes. We work with full attention and flexibility to review projects when necessary.
Here are some clients for whom we have developed social media projects:
